Of course, not everyone loves PowerPoint. The tool has become in some circles for its association with boring meetings and insufferable presentations. That has less to do with the tool itself than how some people use it. To keep your PowerPoint presentations from falling into punchline territory, here are a few tips to keep in mind:
"There's something in the air." With these five words, Steve Jobs opened the 2008 Macworld conference. Jobs is often cited as one of corporate America's greatest presenters, and that's simply because he understands one thing: how to tell a story. Like any great sales pitch, an effective PowerPoint offers a compelling narrative; it elicits an emotional response from the audience, even if the subject is, say, debt consolidation, or financial derivatives. The trick is to understand how to engage your listeners, keep them focused, and use the right visual imagery to convey your message. So whether you're pitching an idea to investors, introducing a new product to your clients, or simply reviewing your company's quarterly results, a great PowerPoint presentation will leave your audience feeling inspired.
Creating a great PowerPoint is simpler than you might think. More often than not, you don't need to be a great designer, writer, or orator to come up with an attention-grabbing presentation. What you do need, however, is an understanding of how to capture an audience's focus--and perhaps a bit of their imagination. Here are a few tips on how to create a PowerPoint that your audience won't forget.
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Minimalist can be good, but having nothing but dry bullet points from a template is a passive way to present information and is a heinous offense in the land of good PowerPoint presentations. Go too far to the other extreme and you’ll be in handcuffs from crazed, overly colorful images flashing at your audience in a way that they get overwhelmed with the presentation and don’t consume your message.